April 16th, 2016 Dana Ford in Social Media

Showing up to social media without a clear plan is like showing up to work without your clothes. By all means, go for it …But I wouldn’t recommend. For more reasons than the apparent – you clearly left your...

November 17th, 2014 Dana Ford in Social Media

Social media plays a large part in a company’s marketing campaign, am I right? It can also be a significant player in your SEO strategy. But the value of social media is in direct proportion to how it is...

November 4th, 2014 Dana Ford in Social Media

A robust SEO strategy includes a healthy helping of social media interaction. Smart digital marketers know social media provides an invaluable direct conduit to their customer base. Ideally, social media can help you to build brand recognition, generate leads,...

July 18th, 2014 Dario Zadro in Social Media

As social media platforms have gained more and more popularity over the last decade or so, debate has raged on and off as to the effect social signals might have on Google’s page rankings. Some SEO experts claimed that...

March 31st, 2014 Brittany Moran in Social Media

Over the last couple of years, social media has become an increasingly large part of internet marketing efforts. Social media outlets offer an unprecedented opportunity to target, and connect with, a particular demographic. While most optimization techniques surrounding social...

February 10th, 2014 Brittany Moran in Social Media

One of the latest buzzwords getting mainstream in the world of SEO and content marketing is “influencer”. An influencer is an industry professional with a major social media presence who has earned the respect and trust of a great...

April 17th, 2013 Brittany Moran in Social Media

Pinterest is quickly becoming one of the most popular social media platforms, taking its place alongside Facebook, Twitter and Google+. Pinterest averages more than four million visitors a day, with each visitor spending an average of 15 minutes browsing...