March 16th, 2015 Dario Zadro in SEO

Every webmaster and SEO is working hard to land themselves, or their clients, some prime SERP real estate. Formerly foolproof SEO strategies no longer have the juice they once did, and many of the tricks of the trade have...

February 19th, 2015 Dario Zadro in SEO

Like any industry, the world of search engine optimization has a language and jargon all its own. For those new to the business of SEO, particularly do it yourself webmasters, many of these terms and concepts can be somewhat...

January 20th, 2015 Dario Zadro in SEO

Now that it’s 2015,  we are all well aware of Google’s major algorithm updates, specifically Panda and Penguin. Both have sent major ripples through the SEO community. But to be honest, as frustrating as these updates can be, they...

December 12th, 2014 Dario Zadro in SEO

The standards of search engine optimization are constantly changing and evolving, and we all want to maximize our website traffic. It’s important to conduct periodic SEO audits to check the health of your website, and to make sure it’s...

November 12th, 2014 Dario Zadro in SEO

Long tail keywords have taken on a greater importance in organic search, especially with the ever-increasing momentum of mobile users. Whether driving traffic to your website, or promoting a PPC ad campaign, the value of long tail keywords create...

July 29th, 2014 Dario Zadro in SEO

Over the past year or more, we have seen a growing change in the way that search engines approach user queries and return subsequent search results, especially with the continued growth of Google’s Knowledge Graph. While Google’s changes may...

June 26th, 2014 Dario Zadro in SEO

We all want our site to be the highest ranking website for our keywords, and we try everything possible to improve our site’s online performance. Most of the techniques we use are centered on creating exciting and valuable content...

June 16th, 2014 Dario Zadro in SEO

Website performance is a major factor of search engine optimization. No amount of clever keyword deployment or strategic link building can prop up a site that has not been optimized to provide a positive user experience. Website speed, the...

June 11th, 2014 Dario Zadro in SEO

By now, every SEO has heard of the rumbling that marks the imminent arrival of Google’s Penguin 3.0 update. The internet has been brewing with speculation and predictions as to when it will be rolled out, and what it...